Insurance Partner
Industrial Alliance (iA Financial Group)
Comprehensive coverage, competitive value.
iA Financial Group is one of the largest insurance and wealth management companies in Canada, with a strong nationwide presence and deep roots in Quebec. It's known for competitive rates, flexible underwriting, and a genuinely broad product offering.
Founded
1892
Headquarters
Quebec City, Quebec
Type
Public company (TSX: IAG)
Value without compromise
Founded in 1892 in Quebec City, iA Financial Group has grown into one of Canada's largest insurers while keeping a reputation for competitive value. For many families, iA's term life and critical illness products deliver comparable or better coverage at a lower price than the market average — a combination that's hard to beat.
That value doesn't come at the cost of breadth. iA offers a genuinely comprehensive range, from term and permanent life through health, dental, and retirement savings — all backed by a major, financially strong institution.
Flexible underwriting that works for real life
iA is known for underwriting that takes a common-sense view of health and lifestyle. Where some carriers apply rigid rules that price out or decline reasonable risks, iA's flexibility often means a yes where others say no — or a better rate where others charge more.
That flexibility matters most when it matters most: for clients with a health history, a non-standard income, or a life situation that doesn't fit a tidy box.
How FinanceMaxim works with iA Financial Group
FinanceMaxim uses iA's competitive rates and flexible underwriting as a key benchmark in every comparison. When a client's situation is complex or a health history makes other carriers hesitate, iA is often the carrier that makes coverage possible — at a fair price.
We handle the application and follow-up, and we keep iA's plan under review against the rest of the market as your needs evolve.
- Competitive term life and critical illness, benchmarked against the market
- Flexible underwriting for complex health or income situations
- Health, dental, and savings products coordinated in one plan
- Strong value for Quebec-based and cost-conscious families
Compare Industrial Alliance (iA Financial Group) across the market
One carrier is a starting point — not the whole answer.
We weigh Industrial Alliance (iA Financial Group)'s products against 36 other leading insurers to find the plan that fits your family and your budget. The first conversation is free and no-obligation.
Get a Free QuoteProducts Offered
Industrial Alliance (iA Financial Group)'s coverage, explained.
Every product Industrial Alliance (iA Financial Group) offers, in plain language — and how it fits the plan we build for you.
Term Life Insurance
Competitively priced term protection with flexible terms and renewal options, often underwritten more flexibly than the market average.
Universal & Permanent Life
Lifetime protection with tax-advantaged cash value and investment flexibility, designed to adapt as your circumstances change.
Critical Illness & Disability
Coverage for serious illness and income replacement, with flexible definitions that can capture more real-life situations.
Health & Dental
Coverage for prescriptions, dental, vision, and paramedical care, with plans sized for individuals and families.
Savings & Retirement
RRSPs, TFSAs, RRIFs, segregated funds, and mutual funds for building and drawing retirement income.
Group Benefits
Employer health, life, and disability plans that balance cost and coverage for growing businesses.
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Insured by Industrial Alliance (iA Financial Group), guided by FinanceMaxim
Let's find the right plan across the whole market.
We compare Industrial Alliance (iA Financial Group) against 36 other leading insurers and recommend the plan that genuinely fits your family, your goals, and your budget. Start with a free, no-obligation conversation.